Century 21 recognized for Facebook ad campaign
Franchisor's branding was featured in SimCity Social game
by Inman Apr 15
'The Jills' win Matt Damon listing
Team also representing former Versace mansion, Kardashian estate
by Inman Apr 12
Will the new Twitter features affect real estate?
Viewbix out to boost videos' lead-gen mojo
Video is often touted as an essential marketing tool for real estate agents. But while it may help put an agent's new media savvy on display, some are skeptical about the medium's ability to convert viewers into clients. Launched in April of 2011, Viewbix aims to bolster video's ability to generate leads. The app is designed to reel in leads directly from a video player by providing subscribers with the ability to add a wide range of apps to a video that viewers may click to access additional content or contact an agent.
by Teke Wiggin Apr 11
A new day for builder-Realtor relationships
As technology and markets change, preferences of each group will endure
by David Fletcher Apr 10
Coldwell Banker Prime Properties partners with Trulia
More than 450 agents will get optimized lead forms, prominent listings placement
by Inman Apr 10
Why do listings look the same wherever we go?
Unique, amazing, and meaningful presentations will translate into visits
by Gahlord Dewald Apr 10
Treater chosen for NAR's tech accelerator program
Treater, a mobile and social commerce platform that allows businesses and brands to engage customers with promotional offers, rewards and gifts, is the seventh company to be chosen for the National Association of Realtors' "tech accelerator" program, REach. Washington, D.C.-based Treater offers an app that lets users send "Treats" from their mobile phone, to be delivered by Facebook, email, Twitter or LinkedIn. Recipients can redeem their Treats with a mobile payment card at stores, restaurants or with online retailers.
by Inman Apr 9
Agents not obligated to keep secrets when they don't get the listing
April Fools' Day joke raises questions about sellers' expectations of privacy
by Ken Harney Apr 9
Top five websites capturing larger share of real estate traffic
Experian: Data shows consolidation in listings space
by Inman Apr 9
Creative ways to make every marketing dollar count
Track results and respond to leads you generate
by Bernice Ross Apr 8
Creative ways to make every marketing dollar count
Track results and respond to leads you generate
by Bernice Ross Apr 8
Do agent websites need listing search? [VIDEO]
Two agents and a consultant debate the pros and cons
by Paul Hagey Apr 8
New website lets sellers see proposals from listing agents
LessThan6Percent provides agents' asking commission, marketing plan
by Teke Wiggin Apr 8
Real estate startup accepted into business accelerator
Transaction management firm Reesio will receive $50,000, mentoring from high-profile investors
by Teke Wiggin Apr 5
Real estate startup accepted into business accelerator
Transaction management firm Reesio will receive $50,000, mentoring from high-profile investors
by Teke Wiggin Apr 5