This week, our readers share marketing efforts that really resonated with them. A mix of others’ achievements as well as their own, these campaigns hit the mark for our readers
by Inman Sep 8
Record-low mortgage rates, skyrocketing buyer demand, and shrinking inventory have pushed the housing market's busy season forward through at least the end of the year
The David Hoffman Group is launching a full-service independent brokerage in Charlotte
by Patrick Kearns Sep 8
As customers return to the platform, they're looking for longer-term stays and the ability to bring pets with them, according to Airbnb CEO Brian Chesky
Three fair housing experts explain everything real estate professionals need to know about President Trump and his new Affirmatively Furthering Fair Housing rule
by Marian McPherson Sep 8
A study by the Seattle-based company found that approximately 2 million renters could afford monthly payments on a typical starter home in the US, but not in their current metro
by Patrick Kearns Sep 8
The coronavirus pandemic has helped push real estate marketing online, but effective messaging remains just as important as ever for real estate professionals
by Jim Dalrymple II Sep 8
Opinion
When Carl Medford set off on a weight loss journey, he soon realized that the same principles of commitment, coaching and overcoming failure could be applied to business. Here's everything he learned
by Carl Medford Sep 8
If you're an agent looking to generate leads to your website, then pay-per-click ads might be a good way to drive traffic. Here are a few things you need to know before springing for this type of marketing
by Brandon Doyle Sep 7
The forefather of web advertising for real estate continues to evolve with enterprise solutions, including a quick, affordable way to run ads on popular streaming media services
by Craig C. Rowe Sep 7
Here's how to create a productive home-school environment for kids this year
Opinion
We can't always spot a bad apple from afar. But here are a few situations when you should say adios
by Nicole Solari Sep 6
As an agent, your brand should breed trust, speak the truth and communicate value to anyone who comes across it. So, as you're starting to build your brand, think about these five important questions
by Kyle Draper Sep 5
Three chief economists share how FHA homeowners have been disproportionately impacted by 2020's coronavirus-induced unemployment boom and what it means for next year's market
by Marian McPherson Sep 4
The Hamburg-based luxury brokerage is expanding its footprint in the Midwest with a new office in Tulsa, Oklahoma, as buyers look toward secondary markets
by Marian McPherson Sep 4
Opinion
I went in search of an agent the old-fashioned way, by asking for recommendations. Six agents ended up replying, and I sent them each 61 questions. Yes, 61.