Your success hinges on these 3 numbers: Do you know them?
Numbers don’t lie. If you want to grow in real estate, you have to evaluate and focus on the right ones. Here are a few questions you can ask yourself to understand where your business is coming from and how to push it forward
by Jimmy Burgess Jan 21
How to build a robust referral program for your business
Exceeding expectations, working your CRM, networking and leveraging social media are critical in building a referral program that keeps on giving
by Rainy Hake Austin Jan 20
9 ways to help buyers compete in an all-cash world
There isn't a one-size-fits-all approach to helping buyers compete in an all-cash world, but these tactics and strategies will help
by Cara Ameer Jan 19
Jessica LaMar was 1 of the 10,000s of Americans to launch a real estate career in 2021. Here's her story
Sacramento-based agent Jessica LaMar shares her winding journey from Lululemon manager to rockstar rookie in the midst of a pandemic — and what she's learned about herself in the process
by Marian McPherson Jan 19
Success strategies from 11 of real estate’s top female leaders (Part 2)
If you want to level up in 2022, you have to keep your finger on the pulse of important trends and tech tools cropping up in real estate. Here, top female leaders share their best success strategies
by Bernice Ross Jan 19
Readers share their worst day in real estate: Pulse
We’ve all had those terrible, horrible, no good, very bad days. Today, readers share the worst ones they've had in real estate
by Inman Jan 19
Success strategies from 11 of real estate’s top female leaders (Part 1)
Your success in 2022 starts with you — your self-care and authenticity, your focus on what matters most to your clients and your service to your community. Here, top female leaders share their best tips on cultivating a successful and personally rewarding year
by Bernice Ross Jan 17
11 things you won't learn in a real estate licensing course
Here's the skinny on the critical info new agents need that they’ll never tell you in licensing class
by Teresa Boardman Jan 17
22 real estate how-to's that'll get you through 2022
If you're curious what other real estate agents are reading, we've got you covered. Here are the most-read how-to's from 2021
by Dani Vanderboegh Jan 14
K-Pop's rising star is a Keller Williams real estate agent
Realtor and lawyer Sang Min Lim said getting into K-Pop was a way to 'stand out' from others in his fields while simultaneously developing one of his passions, music
by Lillian Dickerson Jan 13
Shear madness: Agent's alpacas run wild in Oakland neighborhood
 Boogie and Woogie, a pair of Huacaya alpacas belonging to agent Tobias Riday-White, brought together an Oakland neighborhood Friday after the animals broke free of their enclosure
by Ben Verde Jan 13
The essential new real estate reads of the past 5 years
Every year, a slew of new real estate books come out that promise to help agents to become, well, even better agents. And every year, Brandon Doyle sifts through the titles to find the most worthwhile reads
by Brandon Doyle Jan 12
6 principles of 'Influence, The Psychology of Persuasion' for agents
The ability to understand the psychological influences buyers and sellers are facing helps you serve them better. Here are the lessons you can learn from Robert Cialdini's must-read book on influence and persuasion — and how to apply them to real estate
by Jimmy Burgess Jan 12
Agent advice on navigating the smelly reality of sewage problems
Arming buyers with the right information can help them avoid common sewer line issues or navigate them when they happen, real estate agents told Inman
by Taylor Anderson Jan 10
Agents say they're optimistic about 2022 — but COVID questions linger
Published earlier this week, Inman's latest Agent Appreciation survey also revealed that most real estate agents see inventory shortages as one of 2022's biggest challenges
by Jim Dalrymple II Jan 7
Real estate writing: An agent's guide to grammar
Real estate requires a ton of writing. Here are some of the main issues you’ll encounter and how to expertly handle them
by Christy Murdock Jan 7