A responsible agent will secure a home following an open house — executing a plan of action and putting the final touch on a job well-done
If you're looking to attract homebuyers, create content that answers their questions and helps them navigate the process
Celebrity home stager Cheryl Eisen and her colleague Christina Slater offer some simple-to-implement tips for staging contemporary, yet warm environments
What they are, why they matter, and how to find yours
Veteran agent James Festini generates up to 25 qualified leads weekly using this simple free system
Figure out where you fall into the mix, and then use these guidelines to see which tools and strategies will strengthen your natural skills
Opinion
Use these tips to burnish your relationships with your clients
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Give your clients concierge-level experience by preparing them, removing the pain-points and being their support system
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Technology for technology’s sake — for bragging rights — is a waste of your time and money. Here's what you should know
Opinion
Position yourself as the expert by showcasing your local knowledge, addressing questions and helping sellers understand what they don't know about the process
Just because you can, doesn't mean you should: A primer for digital marketing
Opinion
Don't be one of those agents who doesn't make it past the 5-year mark, invest in your education
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Lasting success and agent longevity depend on recognizing that agents need access to helpful resources and continual support to operate at the highest level
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Just as a buyer needs to do their due diligence, a seller needs to do theirs so that bad judgement calls don’t derail their deal
Opinion
4 strategies for showing your value, explaining your relevance and outlining a strategic plan to get the home sold