Call your parents! How your loved ones can get you to your 2021 goals
Talking to family members, close friends and neighbors is one of the most fundamental conversations agents can have. Here's how they can help you find leads — plus a few tips
by Julie Nelson Nov 3
'Dear 18-year-old me:' 5 pieces of advice I'd give to new agents
A lot has changed since Jasen Edwards first earned his real estate license — but a lot hasn't. Here are a few lessons that matter most in real estate today and into the future
by Jasen Edwards Nov 2
10 strategies for boosting profitability now
Here's how to beat iBuyers at their own game, where to find transactions, how to leverage short-form videos and more nifty strategies all agents need to shift their attention to today
by Bernice Ross Oct 28
Ylopo: Dynamic PPC 2.0 is the industry's best response to big-portal leads
The digital marketing platform has been beta testing a new consumer home search experience for months to accompany its innovative Dynamic PPC ad strategies
by Craig C. Rowe Oct 21
Digital marketer Ylopo and CRM Chime spark strategic partnership
Ylopo partners with CRM providers to help users nurture and convert campaign leads. The company's co-founder called Chime one of its many 'best-in-class' partners
by Craig C. Rowe Oct 7
MTV or real estate? How 3 agents use music videos to market homes
These agents have taken their video marketing to the next level by producing full-on music videos and commissioning musicians to create original works to help sell specific properties
by Lillian Dickerson Sep 29
No agent left behind: How teams can help newbies compete
Help new team members compete by creating a rhythm to their day, doubling down on their skills with sales training, leaving no team member behind and focusing on what drives them
by Adam Hergenrother Sep 24
Royal LePage, kvCORE deploy custom software across Canada
Canada's largest real estate brand sought a customized solution to streamline its technology offering for 18,000+ professionals
by Craig C. Rowe Sep 23
Need to cut costs? Create your own leads — for free
Looking to reduce expenses? Consider cutting your lead spend. If you’re willing to invest some extra time, you can generate your own leads for free and liberate yourself from paying for today's costly leads
by Pat Hiban Aug 26
Want to be a top producer? Steal these 6 moves from their playbook
Opinion
Becoming a top producer comes down to proactively prospecting about 7 hours a week, constantly learning, being emotionally resilient and moving from great to memorable client experiences
by Bernice Ross Aug 26
How to survive a market shift: Protect yourself
The husband-wife coaching duo Tim and Julie Harris shared how agents can survive a market shift by building new skills, trimming budgets and getting real about the future
by Marian McPherson Aug 20
New to real estate? Focus on these 2 things
From finding clients to thinking of what to say, there are so many things that run through a new agent's head. This week, Byron Van Arsdale, a coach and former broker-owner, talks about the most vital things rookies need to succeed
by Bernice Ross Aug 19