Rolling out new tech? 3 critical steps for better adoption
Technology that you’re paying for but not using is just money down the drain. Follow these steps, and you’ll get great adoption, increased agent loyalty and engagement — and the best return on your tech investment
by Kevin Van Eck Oct 7
4 tips to make staging more manageable
Staging is all about being broadly appealing — and tactful when it comes to homeowners' existing decor
by Jim Dalrymple II Oct 6
High-performing luxury agent Mia Trudeau leaves Hilton & Hyland
Trudeau spent about 14 years at Hilton & Hyland where Beverly Hills Estates founders Rayni and Branden Williams also worked for over a decade
Keller Williams agent canned for conspiratorial 'plandemic' billboard
Former Greensboro KW agent Chris Carlan has been fired for his controversial billboard featuring a coronavirus conspiracy theory and Pepe the Frog, a well-known Neo-Nazi meme
by Marian McPherson Oct 6
Commission rules, lockbox access chief among threats to industry
At Coldwell Banker's Gen Blue Experience event, Kalama Kim predicted that everything from a DOJ antitrust case to 'marginal agents' could soon upend the real estate industry
by Jim Dalrymple II Oct 6
Breaking into high-end real estate? 3 tips for aspiring luxury agents
Establishing yourself as an expert, marketing yourself effectively and utilizing your network to make new connections will give you an edge over your competitors
by David Parnes AND James Harris Oct 6
Why listing feedback is a terrible idea
Opinion
It’s a bad move for your clients, the buyer’s agent and your career. Here's why
by Jay Thompson Oct 6
Ex Coldwell Banker employee claims pregnancy discrimination in lawsuit
In a suit filed against Realogy, Dominique Harkness, a former Coldwell Banker sales administrator, alleges she wasn't allowed to work from home because she was a new mom
Corcoran expands into the Bahamas with latest affiliate
Corcoran CA Christie Bahamas is the third affiliate to launch in the Caribbean and the 14th firm to join Corcoran’s affiliate network since its launch
by Libertina Brandt Oct 6
Want to excel at luxury? 8 client types every agent should be prepared for
When it comes to marketing luxury listings, review this list to see which descriptions best fit your client, and act accordingly. Find out what matters most to them, and focus on providing them exactly what they want
by Bernice Ross Oct 6
Zillow, ShowingTime and why lack of competition kills customer service
Opinion
As fewer companies dominate the scene and own the software it takes to run a real estate business, prices will go up while customer service and innovation decline
by Teresa Boardman Oct 6
This is why celebrities drop $$$$ on rent when they could easily just buy
Luxury real estate adviser and attorney Edward Mermelstein talks celebrity prenups, why actors frequently shell out big for rentals and what luxury lawyers tell their biggest clients