Consumers reflect shifting market: Here's what you should know
Consumers reflect shifting market: Here's what you should know
Windermere Chief Economist Matthew Gardner dives into how consumers feel about the market based on Fannie Mae's latest Home Purchase Sentiment Index survey. The incremental shifts across the results indicate that consumers are feeling the market cool
by Matthew Gardner Sep 29
Want to level up in 2022? 5 ways to approach growth
Want to level up in 2022? 5 ways to approach growth
If you want to level up in 2022, first, slow down. Think carefully about the past year — what worked, what didn't, what could've used a little improvement — and then start carving your path to growth one step at a time
by Mauricio Umansky Sep 28
Working on your 2022 business plan? Do this simple exercise
Working on your 2022 business plan? Do this simple exercise
Guarantee you're ready for the upcoming year by following through now
by Danny Batsalkin Sep 28
Stick to the script: How to persuade like a top producer
Stick to the script: How to persuade like a top producer
Despite their effectiveness in strengthening client relationships, very few agents use scripts correctly. So, what makes for a strong script? Here are a few ways to create and execute ones that work best for you and your business
by Bernice Ross Sep 28
Readers share their top marketing tips for luxury listings: Pulse
Readers share their top marketing tips for luxury listings: Pulse
What's the most tried-and-true tip when it comes to marketing luxury real estate listings? Readers share their top helpful hints
by Inman Sep 28
Commission rebates: 'Oh, hell no'
Opinion
Commission rebates: 'Oh, hell no'
Agents flock to Facebook groups to find answers to commission objections only to find a lot of useless chatter. Here's a breakdown of the most common handlers and what works
by Jay Thompson Sep 28
5 ways to bring a stale listing back to life — without a price reduction
5 ways to bring a stale listing back to life — without a price reduction
Listing not getting enough traction? Well, the good news is that there's a buyer out there for every home. Sometimes, all you need to do is freshen up the photography, copy and marketing. Here are a few tips to consider
by Santiago Arana Sep 28
Pulse: The new marketing strategies you're trying in 2022
Pulse: The new marketing strategies you're trying in 2022
From leveraging Instagram's nifty Reels feature to introducing interactive floor plans, here's how our readers are spicing up their marketing plans for 2022
by Inman Sep 28
Lesson Learned: Don't underestimate a 'small' deal
Lesson Learned: Don't underestimate a 'small' deal
Find out how former pilot Matt Dolan learned that when it comes to real estate, every deal has its own potential
by Christy Murdock Sep 27
New Orleans house full of creepy dolls sells in one day
New Orleans house full of creepy dolls sells in one day
NOLA Living Realty agent Tony Bertucci decided to spruce up a dilapidated listing with strange dolls
by Veronika Bondarenko Sep 27
Creating your 2022 marketing plan? 10 tips from a chief marketing officer
Creating your 2022 marketing plan? 10 tips from a chief marketing officer
Kristen Diamond, CMO at Better Homes and Garden Real Estate The Masiello Group, shares how she's thinking about her marketing plan in 2022 to help you hone yours
by Kristen Diamond Sep 27