Here’s the proven four-step plan Carl Medford’s team uses at listing appointments to help bring sellers back to reality and win the listing
Going hyperlocal and having a highly niched branding strategy will give you a huge advantage when it comes to potential customers finding you
Looking for a little clarity on the news? Windermere Chief Economist Matthew Gardner dives into recent housing data releases and predicts how the market will fare
Opinion
It doesn’t matter how easy it is to provide feedback through technology now — some buyer’s agents are just not going to do it. There isn’t any point in making a big deal out of it. Here's why
Edutainment, a marriage of education and entertainment, is playful but informative and can go a long way in capturing — and keeping — your audience's attention. If you're ready to dream up some "edutaining" video content, here are a few ideas to get you started
Opinion
This week, Bryon and Nicole discuss how the eviction crisis is more "clickbait" than we may think, if HOA and condo boards is good for business and an MTV show that's making a comeback
At the heart of every real estate transaction is a series of expectations, and they might be a little skewed as we're coming out of an extreme seller's market. Here are the 3 fundamental steps (and tips for every part of the process) to manage them effectively and win your client's approval
Although CRMs are incredibly useful to productivity and profitability, few agents use these workhorse platforms to their max potential. Find out how to choose the right CRM, the features you’ll need and how to manage your workflow here
The independence that a small residential elevator brings to a homeowner, as well as the value it adds to the price of the house, makes it a worthwhile investment. However, it does come with many requirements, upkeep and expenses
Find out how South Florida's Ricardo Wolf learned that it's not always who you know — it's what you know
Open shelving is more than just a fleeting trend. When done right, it can really imbue a home with some much-needed style and personality while saving space. Here are a few fresh and creative ways to put this concept to good use
Opinion
This week, Bryon and Nicole discuss whether Zillow is potentially becoming a monopoly and go over a list of things to do before selling a home and real estate tips from Kim Kardashian
Here’s a handy list of video ideas that every agent can — and should — easily make to reach out to more potential buyers and sellers and keep in touch with past clients
Opinion
The recent onslaught of wildfires and accompanying smoke blanketing many states are combining with the pandemic with deadly results. It is not just personal health that is being affected — there are significant implications for real estate as well
Last summer, everyone was on the quest for equality, but where are we one year after George Floyd's murder? Julia Lashay Israel, Keller Williams head of diversity, equity and inclusion, shares some initiatives she's embracing
If you're looking to improve the customer experience for your agents' clients, marketing tools can come in handy. Here are a few you should consider adding to your repertoire
