‘Honey, stop the car!’ 12 listing description cliches we're over
Opinion
Hiding flaws behind flowery copy does nothing but waste the buyer's and their agent’s time
by Jay Thompson Jul 17
Buyers trying to cut corners? Don’t let them make these 6 mistakes
Opinion
Save your buyer clients' heartache and hassle by explaining these pitfalls of homebuying
by Cara Ameer Jul 16
Agent/broker perspective: How brokerages can address affordable housing
Opinion
Affordable housing is a problem for governments to solve, but there are several indirect ways real estate professionals can help
by Anthony Askowitz Jul 16
Looking for listings? Here’s how to find, sign and turn unlisted properties
Opinion
This strategy for converting unlisted properties into commission checks has worked for more than 25 years
by Bernice Ross Jul 15
How to find a profitable urban real estate investment
Opinion
In the quest to establish a robust real estate investment portfolio, big cities are ripe with opportunity — and with risk.
by Romana King Jul 15
Grow or die! 3 tips for moving your business forward
Opinion
Choose to focus, choose to take action, and choose to grow — or your business will die
by Joshua Lybolt Jul 15
What do you truly want from real estate?
Opinion
Why you should approach real estate from a place of pure joy
by Adam Hergenrother Jul 12
The Real Word: The downfall of Purplebricks US
Opinion
Plus, are these 10 self-care tips for agents a racket?
by Byron Lazine Jul 12
Feeling hot hot hot! Why summer is the time to make your listings sizzle
Opinion
This summer promises to be a scorcher for real estate. Make sure your listings are ready so your clients get top dollar
by Marilyn Blume Jul 11
Keeping It Real: Don’t get stuck on decision-making
Opinion
Move quickly, trust your gut, and be OK with getting it wrong
by Peter Lorimer Jul 11
Indie vs. franchise: Which brokerage is best for you?
Opinion
In the age-old debate of franchise vs. indie, the answer lies in vision, priorities and values
by Troy Palmquist Jul 11
7 mistakes your sellers should avoid at all costs
Opinion
You might want to discuss these common issues upfront with your client to prevent drama
by Cara Ameer Jul 10
Why IDX is still a valid part of your lead generation strategy
Opinion
Done right, with focus on useful long-tail keywords and a consumer-friendly property search, an IDX-enabled real estate website is something every agent should consider
by Jay Thompson Jul 10
What to know about selling luxury, waterfront and other specialty properties
Opinion
Only certain kinds of buyers are interested in these kinds of homes, so a one-size-fits-all marketing approach will not produce optimal results
by Bill Gassett Jul 9
Facing a buyer’s market? 5 pivots listing agents must make
Opinion
Agents need to focus on more precise pricing and marketing strategies as the tide turns
by Nicole Solari Jul 9
Thinking outside the box: A closing gift everyone loves
Opinion
The Armbruster Team has found a super effective client gift. Here's its secret