Find out how luxury real estate specialist Neal Oates Jr. developed a cutting-edge global brand through good old-fashioned respect
Want to find out how to boost your presence on two of the most powerful social media platforms? Social media guru Katie Lance shares her top tools and tips for Facebook and Instagram
Catch up quickly on the biggest stories of the week, as determined by Inman website visitors. Here's the Inman Top 5 for the week
Opinion
This week, Bryon and Nicole discuss if listing feedback actually matters, the surge of coworking spaces during COVID and the biggest listing cliches agents are guilty of using (and reusing).
Here's how to further your social media reach, maximize your profiles and generate leads on Instagram — on a dime
Opinion
When clients latch onto 'facts' they’ve heard, it can be especially frustrating for agents to detangle, debug and find the way forward. Here's how to combat today's biggest myths
Prospecting can be an intimidating task for a lot of agents. However, there's really no right or wrong way to prospect, and each of us has to choose what works best for our personalities and styles. Here are a few ideas to help you get started
Are you familiar with CRM software and lead generation tools? What about AI? If you aren't familiarizing yourself with the latest and greatest in tech, you're missing out on an opportunity to kick your business up a notch (or two)
Want to become the unofficial mayor of your neighborhood? Market dominance starts with in-depth local knowledge and all-in commitment.
New agents are a big part of a brokerage’s success. A good way to attract and recruit them is through effective and eye-catching marketing and branding campaigns that highlight your brokerage’s key differentiators. Here are a few tips
Here’s the proven four-step plan Carl Medford’s team uses at listing appointments to help bring sellers back to reality and win the listing
Going hyperlocal and having a highly niched branding strategy will give you a huge advantage when it comes to potential customers finding you
This week, as we roll up our sleeves and prepare to dig deep into marketing month here at Inman, we want to know: What are the tried-and-true marketing tactics you're leaning on this fall? And what new strategies are you introducing to your plan?
Opinion
Understanding how these investors think will help you land them as clients and serve them well
From bidding wars cooling off to Compass, KW and eXp each making news, catch up quickly on the biggest stories of the month
Picking a mentor to help guide you throughout your career — especially as you're starting out in real estate — can make a world of a difference. If you're looking around for the right person, here are a few things to consider