No agent left behind: How teams can help newbies compete
Help new team members compete by creating a rhythm to their day, doubling down on their skills with sales training, leaving no team member behind and focusing on what drives them
by Adam Hergenrother Sep 24
From mindset to marketing: How to reach and convert leads
From marketing tips to advice on exercising your mindset muscle, last week's Connect Now was chock-full of useful information all agents need to hear. Here's a list of the most important takeaways
by Bernice Ross Sep 23
Pulse: What's one marketing tip you'd give to all agents?
This week, we want to know the one marketing tip you swear by. How has it worked for you in the past, and why do you think it had an impact on your business?
by Inman Sep 23
How to help sellers achieve 'sky-high ROI'
Achieving 'sky-high ROI' isn’t about spending thousands of dollars on massive home improvements before you sell. Here are 3 low- to no-cost actions that net sellers a lot more on their home sales
by Kris Lindahl Sep 23
Dear Marketing Mastermind: How can I become a neighborhood expert?
Opinion
Want to create more buzz in your neighborhood or geographic farm? Check out these tips from Inman Connect Now's session with David Collins and Alvin Newton of REAL Marketing
by Christy Murdock Sep 23
'The Color of Law:' Author Richard Rothstein on housing segregation
Katie Lance interviews the author of influential book 'The Color of Law' to discuss the history of public housing policy, its effect on the ongoing racial discrimination and what we can do now
by Katie Lance Sep 22
Pulse: What's working for readers on social media
This week, our readers share their social media strategies — what platforms they find themselves gravitating toward and what types of content increase their business conversions
by Inman Sep 22
Struggling with video? 4 tips for improving your hustle
Video allows you to communicate and build 'know, like and trust' relationships unlike any other marketing tool
by Kendall E. Bonner Sep 22
Car-wrap advertising — yay or nay for agents?
You've probably seen them before — vehicle wraps loudly advertising businesses around town. But should agents consider turning their cars into mobile billboards? Here are a few pros and cons
by Brandon Doyle Sep 21
Drop some knowledge: 5 must-do's for sellers in today's market
Any sellers looking to sell their home should be following a comprehensive checklist. Although many such lists are readily available online, it's time for a new list: Coronavirus has changed everything
by Carl Medford Sep 21
The Inman Handbook on making Redfin your referral partner
Ever thought about marketing your services on Redfin? Find out everything you need to know to get started, including tips from long-time Redfin Partners
by Christy Murdock Sep 21
Overwhelmed with multiple offers? Here's how to handle them better
In our current market, listing agents are finding their clients being met with multiple offers on their home. To ensure both sides leave the transaction happy, here are a few tips for effectively handling multiple-buyer situations
by Clarence Webb Sep 20
Get more out of Instagram! 12 tips every agent should follow
You should definitely integrate Instagram into your social media strategy, if you haven't already. Here’s how to maximize the platform
by Katie Lance Sep 19
3 facets to consider when choosing your luxury brokerage
Teamwork, technology and marketing play crucial roles in agents’ success. Here’s why you should consider them when looking for a brokerage home
by Mauricio Umansky Sep 18
The Real Word: Do these buyer's agent behaviors need to stop?
Opinion
This week, Byron Lazine and Nicole White discuss buyer's agent behavior that needs to stop, the importance of high-speed internet and a new design trend that's popping up
by Byron Lazine Sep 18
Prospecting high-net-worth clients? Avoid these 3 massive mistakes
When it comes to high-net-worth markets, referrals are one of the only paths for accessing top clients. As an agent, what mistakes are you making when asking for referrals? Here's how to diagnose the problems and a few ways to fix them
by David Friedman Sep 18