Agent/broker perspective: Should listings highlight new or traditional preferences?
Opinion
The pandemic fast-tracked a number of paradigm shifts that were already reshaping our living habits. So, should agents try to appeal to these new buyer desires or stick with traditional, tried-and-true features?
by Anthony Askowitz Aug 18
Here are 5 rules for adapting in 2020
Opinion
There's no doubt that this year's global health crisis shook the foundations of our life and work. So, what are the rules of living in this new normal? One coach weighs on adapting for 2020
by Julie Nelson Aug 18
Let it go! 8 seller beliefs that no longer hold true today
Opinion
When it comes to real estate, people still hold on to a host of tired, old-school beliefs that are hard to shake off. But to ensure a successful sale, agents need to educate their sellers on how the process actually works today. Here's how
by Cara Ameer Aug 18
'Testing the market' is dead! 5 reasons sellers need to let it go
Opinion
Increasing access to market data, evolving buyer behaviors and the new COVID-19 realities have made this practice obsolete. Here are 5 reasons to share with sellers to keep them from making this costly mistake
by Carl Medford Aug 17
How good is your email communication? A few ways to improve
Email is a particularly valuable means of communication in real estate especially now, when sharing information about listings and dealing efficiently with buyers and sellers are key. That's why you need to get it right. Here's how
by Gerard Splendore Aug 17
Starting a coaching program? How to pick the right coach
Coaching can help your team sharpen their skills, maintain drive and find focus, among other benefits. But how do you go about picking the right coach for the job? Here are a few tips
by Georg Chmiel Aug 17
Preparing to list? 9 talking points that'll squash seller fears
Honing your approach to these conversations can enhance your listing presentation and mentally prepare your sellers for the nuances of a COVID-19 seller’s market
by Teresa Mack Aug 16
Remote or not, these 10 mistakes are costing you the listing
For many agents and teams, the opportunity cost of lost business might actually be costing them far more than a new shiny marketing approach. Here's what you might be doing wrong — and how to fix it
by Kathleen Black Aug 15
Why aren't more consumers adopting smart home tech?
Opinion
To many, smart home technology still feels unaffordable and complicated to set up. Why is that? And what are smart tech companies like Wyze doing to overcome those concerns? Scott Wilson, the senior director of product marketing at Wyze Labs, weighs in
by Brandon Doyle Aug 14
The Real Word: Key takeaways from Brad Inman's keynote speech
Opinion
This week, Byron and Nicole discuss the Inman founder's Connect Now speech as well as new behaviors emerging as buyers search for homes and how to use Instagram's new TikTok-like feature
by Byron Lazine Aug 14
See which real estate names made the Inc. 5000 fastest-growing companies list
LionDesk, Avail, Houwzer and Homesnap land on the Inc. 5000 2020 list, as well as a couple of remote, tech-forward brokerages
by Craig C. Rowe Aug 13
Coaches aren’t just for agents: How all team members benefit from coaching
Opinion
Can you imagine Luke Skywalker without Yoda, Harry Potter without Dumbledore, or the Karate Kid without Mr. Miyagi? Everyone can benefit from coaching
by Adam Hergenrother Aug 13
How to keep your agents tuned into your training
Right now, team members are wanting and demanding opportunities, and it's up to you to prepare them for success and ensure a high likelihood of return for the business. Here's how to do that with training
by Kathleen Black Aug 13
'The teamwork is hard to detect': An outsider's take on teams
Although some agents sing the praises of being in a team environment, Teresa Boardman isn't impressed. Here's why she would rather work with an experienced solo agent versus a team
by Teresa Boardman Aug 13
3 vital tips for standing out as a newbie agent
As a newly minted agent with a limited budget, how do you stand out from the competition? That's the question Roh Habibi gets asked the most. Here are his top 3 tips
by Roh Habibi Aug 13
3 principles to remember when coaching your team
There are many ways to coach a team to success, even in this fast-paced environment that constantly demands new skills. But really good coaching boils down to these three factors
by James Harris AND David Parnes Aug 13