10 tips for a fierce listing presentation from 'Million Dollar Listing LA' stars
Here's how to illustrate to potential sellers that you're the best agent to sell their home — through solid marketing, a top-notch presentation and your personal expertise on the market right now
by David Parnes AND James Harris Nov 19
WATCH: 'Selling Sunset' stars on the celebritization of real estate
Tune in as The Oppenheim Group's Jason and Brett Oppenheim and Mary Fitzgerald explore the power of the agent today during this panel at Inman Connect Las Vegas
by Inman Nov 19
250 raving fans: How to build solid relationships
Opinion
People crave connection, and they want to know you care. Put your arms around your 250 closest contacts, and make meaningful connections with people who genuinely want to recommend you
by Josh McGrath Nov 19
2022 is almost here! 5 tips for building a profitable team business plan
Take time to reflect on what went well and what didn't in 2021. Review your team's goals, make adjustments, and craft an actionable 2022 business plan before it's too late
by Adam Hergenrother Nov 17
How to make your marketing stand out in the sea of sameness
Opinion
Why does so much real estate marketing sound the same? It's simple: commoditization. If you want to stand out from the crowd, you have to speak to the relationship with each consumer and their community — here's how
by Kris Lindahl Nov 17
Inflation hasn't peaked yet: 2022 housing forecast
However, Windermere Chief Economist Matthew Gardner firmly believes that the economy will continue to grow. Here's his 2022 housing forecast
by Matthew Gardner Nov 17
7 ways to create meaningful relationships with your sphere
Real estate agents Jena Turner and Katie Clancy share how to leverage business systems to grow your sphere and deliver excellent service every time
by Marian McPherson Nov 17
The secret to this brokerage’s culture? Being approachable
Here's how one broker-owner has cultivated an inviting, approachable culture that fosters trust and confidence within the local community, leading to consistent success
by Ben Fox Nov 17
'IBuyers have never been bigger': Mike DelPrete
Opinion
Seasonality and the Zillow exit will certainly impact this, but for the time being, iBuyers are at an all-time high, with Opendoor leading the pack
by Mike DelPrete Nov 17
Homeward kicks off 20-market expansion effort in Phoenix
Fintech platform Homeward has launched its largest expansion effort since 2019. The company already launched in Phoenix with the goal of being in 20 new markets by the end of 2022
by Marian McPherson Nov 17
WATCH: Redfin CEO Glenn Kelman on his iBuyer growth skepticism
Glenn Kelman said at ICLV that many agents expect iBuyers to grow. He isn't so convinced, but he does see disintermediation as a real issue
by Inman Nov 16
Claiming your services are 'free' is misleading — at best
Opinion
If proclaiming your services as free is the best way for you to get business, you might be in the wrong business
by Jay Thompson Nov 16
Want to effectively prospect the affluent? Adopt these 5 habits
Here we're tying together WealthQuotient co-founder David Friedman's 5 keystones for effectively prospecting the affluent, distilled from over a decade of advising global leaders in luxury
by David Friedman Nov 16
What readers' Thanksgiving marketing looks like this year
Last week, we asked readers: When it comes to your business, how are you making the most of Thanksgiving? Here's what our readers reported
by Inman Nov 16
WATCH: LA luxury agents on when to walk away
In this complete Luxury Connect session, Aaron Kirman of Compass and Tami Pardee of Pardee Properties offered a master class on navigating clients back to reality
by Inman Nov 15
Lesson Learned: Work your relationships
Learn from Alabama real estate agent Christie White that it’s not always what you know, it’s who you know — especially starting out
by Christy Murdock Nov 12