New agents are a big part of a brokerage’s success. A good way to attract and recruit them is through effective and eye-catching marketing and branding campaigns that highlight your brokerage’s key differentiators. Here are a few tips
Here’s the proven four-step plan Carl Medford’s team uses at listing appointments to help bring sellers back to reality and win the listing
Opinion
Real estate brokerages are evolving, and the brokerages that best understand the new rules of engagement will take their teams the furthest
The Caldor Fire has ripped through a popular travel region, but travelers say they've struggled to get their money back after booking trips to vacation rentals
Biden administration to give owner occupants, nonprofits more opportunities to buy homes before they're snatched up by large investors
Real estate leader Lori Namazi shares how women can establish and expand a robust real estate brand
The KW Cares program mobilized in the wake of Hurricane Ida last week and should end up providing assistance to 2,000 people suffering impacts from the storm
The company focuses on lending for investors who plan to rent out or flip their properties. The new name is a reference to the word for 'key' in Italian
To tap into local inherited listings, all real estate agents need is the internet
Bigger and more spread-out housing is more popular now than it was two years ago. That preference cuts across political divides, as well as demographic categories based on race, education and age
Going hyperlocal and having a highly niched branding strategy will give you a huge advantage when it comes to potential customers finding you
With these latest moves, the Seattle-based brokerage is now offering instant cash offers to sellers in 27 markets throughout the country
This week, as we roll up our sleeves and prepare to dig deep into marketing month here at Inman, we want to know: What are the tried-and-true marketing tactics you're leaning on this fall? And what new strategies are you introducing to your plan?
The master of marketing shares five simple tips for building a personal brand that will further your business and bring in leads
Inman will bring you innovative marketing tactics, branding expertise and smart strategies to get the most for your money all month long
