WATCH: Mastering consistency, repetition and reach
Learn the nuances of being consistent and intentional in your marketing as well as the tools you'll need from Gil Media Co.'s Carlos Gil
by Inman Feb 27
Union Street Media’s omnichannel approach is helping indie brokers beat portals
Social, search, display. This Burlington, Vermont, company helps 500+ real estate clients engage, nurture and close more buyers and sellers with only 30 employees
by Craig C. Rowe Feb 26
Where should agents draw the authenticity line?
Opinion
As long as you're not forcing yourself into someone else's idea of 'the right agent,' your true nature is going to shine through
by Nicole Solari Feb 19
3 ways Homesnap Pro+ will boost your online presence
Homesnap Pro+ offers a user-friendly way for real estate agents to claim their name online, with three core functions that will make the process of creating a Google Business profile — and benefiting from it — accessible to agents at any “tech” level.
by Rachael Hite Feb 18
WATCH: How do you attract your dream clients? 
Katie Lance illustrates why storytelling is so crucial in getting your ideal clients
by Inman Feb 17
A woman holding an iPhone with Instagram on it
Showcase your new listing while branding yourself as a player in your real estate market
by Anthony West Feb 11
San Francisco skyline aerial view
APR Home Improvement Program goes up against industry rivals from Compass and Redfin, while APR Gives aims to centralize the San Francisco Bay-area brokerage's various philanthropic endeavors
by Patrick Kearns Feb 8
The Real Word: Should sellers list the day after the Super Bowl?
Opinion
Byron Lazine shares his thoughts on ‘the biggest racket of all time’
by Byron Lazine Feb 8
A simple strategy for getting cheap real estate leads
Krista Mashore sold 150 homes last year using this social media marketing plan
by Pat Hiban Feb 5
8 tips for not annoying people on social media
My best advice is to be respectful, be authentic, be professional, and be you
by Bret Calltharp Feb 4
Agents, social media is not about you
Focus on solving consumers' problems, not what you look like, former top-producing broker says
by Andrea V. Brambila Jan 29
A man checking Facebook on his laptop and his mobile phone
Agents affiliated with Better Homes and Gardens Real Estate will be able to launch a branded social advertising campaign in less than 10 seconds
by Patrick Kearns Jan 28
Social media icons, Facebook, Twitter, etc
Hunt Real Estate ERA partnered with Clearview Social to simplify the social media process for its 1,300 agents
by Marian McPherson Jan 23
How to stay relevant in 2019
5 tips for winning on social media this year
by Jordan Scheltgen Jan 21
What influencers know (that you don’t)
Opinion
Want to create impactful content? Take a tip from some of the biggest names on YouTube
by Christy Murdock Jan 13