Opinion
With COVID-19 limiting access to listings, buyer visits are at a premium. Sellers hoping for an offer need to ensure nothing alienates a buyer who goes through the hassle of viewing their home in person
Opinion
This week, Byron Lazine and Nicole White discuss NAR’s buyer commission lawsuit, working with out-of-state buyers and a new trend in luxury real estate
Opinion
This new app, inspired by social media, is perfect for real estate listings and agent lead generation. Fun and engaging, the app's success will fall largely on consumer adoption
Opinion
Both prospecting and marketing are important, but your sales strategy is not a two-legged stool. It is a three-legged stool, and the third leg should be your referral plan
Opinion
Most of the largest real estate disruptors are moving toward hiring agents for new brokerage services — that's nearly $35B in enterprise value pushing in this direction
Opinion
By stepping back as CEO and establishing KWx, Gary Keller has shown us all what’s possible when you meet the next challenge head on
Opinion
There's a need for poll workers in many states. Here's why broker-owner Teresa Boardman volunteered, what it was like and why she'll do it again on Nov. 3 for the national election
Opinion
Looking for a little clarity on this week's news? Windermere Chief Economist Matthew Gardner discusses how the housing market continues to bring out buyers in an economy still mired by the COVID-19 pandemic
Opinion
Sellers must learn how to manage the 7-10 seconds a potential buyer will spend on their listing. If buyers don't like something, it’s on to the next one
Opinion
This week, Byron Lazine and Nicole White discuss Zillow’s latest announcement, Netflix’s new social media docudrama and America’s largest artificial surf park
Opinion
The agent operating system combines a practical set of features and emphasizes loan-officer integration to keep agents on track of leads and listings
Opinion
Real estate can be a nonstop, demanding career. As an agent, you're always on the go — even if that means pushing through personal pain. Here's what one broker-owner learned while dealing with her own
Opinion
Asking about fees is valid, but there are better questions that can be posed in more valuable ways to evaluate a potential brokerage before discussing fees
Opinion
Looking for a little clarity on this week's news? Windermere Chief Economist Matthew Gardner discusses how new home sales exceeded the annual rate of 1M units for the first time since 2006, blowing past most predictions
Opinion
A new docudrama on Netflix highlights the dangers of social media and the many ways these platforms are designed to gather data and manipulate its users. But what does it have to do with your business? Here are a few takeaways
Opinion
How buyers find their new home has changed dramatically, and maybe even permanently, this year. Remember that what’s normal for us now is all new to sellers — especially the first-timers