Turn up the curb appeal: 11 ideas for getting your listing sold
A well-maintained landscape and attractive exterior are key to capturing a potential buyer's attention right from the start. Here are a few ways to boost your listing's curb appeal and make a stellar first impression
by Antoinette Fargo Aug 9
How to couch armchair expert advice
Opinion
Knowing how to combat misguided viewpoints with vetted knowledge and confidence is vital. Here's how to deal with a few common scenarios
by Cara Ameer Jul 26
California's Red Oak Realty launches home improvement service
Enhance will do up to $40,000 worth of staging and repairs to a home before it hits the market. Sellers don't pay for the work until the sale closes
by Jim Dalrymple II Feb 18
4 negotiating tips for buyers looking for condos
While single-family homes are experiencing hyper-competition, today’s condo market might be more favorable to buyers. Here are a few negotiation tips agents should know to maximize their clients' purchase
by Jenny Usaj Feb 4
Negotiating? 7 words to put on your 'don’t say' list
Opinion
If you’re ready to become a better negotiator, choose one word from this list, and work on eliminating it from your negotiation vocabulary
by Bernice Ross Sep 2
Let it go! 8 seller beliefs that no longer hold true today
Opinion
When it comes to real estate, people still hold on to a host of tired, old-school beliefs that are hard to shake off. But to ensure a successful sale, agents need to educate their sellers on how the process actually works today. Here's how
by Cara Ameer Aug 18
9 realities your clients will face when buying as-is properties
Opinion
A ‘Money Pit’ is funny when it stars Tom Hanks and Shelly Long, but when it’s your clients, make sure your buyers aren’t actors in a real-time remake — and you’ll be a big star
by Nicole Solari Jul 26
How my agent has been invaluable during this pandemic
Opinion
Don’t underestimate how difficult this time can be for your buyer or seller. Know your market, understand its nuances and be able to explain your contracts and addenda in plain English
by Jay Thompson Jun 10
One simple thing sellers can do to offer buyers peace of mind
Ben Joseph and David Moreno of Liberty Home Guard explain the importance of home warranties when selling a home
by Marian McPherson May 1
17 strategies for working with homebuyers, sellers and past clients
Despite the distruption it brought, there are still many ways you can make the best of the coronavirus situation. Here are some tips for working with buyers, sellers, past clients and on your own business during this pandemic
by Beth Medved Waller Apr 18
Tales from the field: What's in your dead files?
My old, non-active files are filled with the hopes and dreams of homebuyers, sellers and their real estate agents. There are tears in those files, sweat, disappointment and some anger, too
by Teresa Boardman Mar 2
Tough repair request negotiation? Follow this FBI negotiator’s advice
Opinion
Author and FBI lead negotiator for international kidnappings Chris Voss shares the secrets of professional persuasion
by Pat Hiban Feb 26
9 ways buyers sabotage their home purchase
Opinion
Give your clients a reality check, and prepare them for what it's truly like to buy a home (and actually get the deal done) in your market
by Cara Ameer Feb 4
Buyers looking for a fixer-upper? Here are 10 things to consider
It might sound like a great deal for your weekend warrior clients, but some properties just aren’t worth the price. Here’s what to watch out for
by Christy Murdock Feb 3
Fix that outlet! How to manage client expectations during the appraisal process
Help your clients — and yourself — during those tension-filled negotiations
by Troy Palmquist Jan 23