Plan, sort, pack! How to help homesellers prepare for a move
It’s understandable if clients get anxious when preparing their homes for sale — especially if they haven’t moved in decades. As an agent, you should guide them through the process, and remind them that all it takes is a little bit of planning ahead
by Gerard Splendore Sep 14
Inman Handbook: Optimizing your Zillow profile for maximum impact
Considering marketing your services on Zillow? Find out everything you need to know to get started, maximize your presence and manage your online reviews
by Christy Murdock Sep 14
Don't give up on radio! There's still value in radio ads
Sure, radio might not be what it was in its heyday. However, the low costs and the proliferation of podcasts and other streaming services could make it an attractive option for some agents. Here's what you need to know
by Brandon Doyle Sep 14
To keep or remove? Why photos of sold homes still pose a conundrum
A growing number of buyers are demanding the removal of online photos used to market the home they purchased. MLSs and agents are fighting back to keep the pictures intact. Here’s what both sides are saying — plus a few solutions
by Carl Medford Sep 14
7 buyer's agent behaviors that need to stop
Opinion
It’s an aggressive seller’s market out there. As a buyer’s agent, what are you doing to get your offer accepted? If it’s any of these behaviors, now’s the time to stop
by Michelle Shelton Sep 14
Afraid of hearing 'no'? Here's how to overcome fear of rejection
It might not come as a surprise that a lot of agents still experience an intense fear of rejection, which might stop them from prospecting and attracting new business. But why is that? And how can they learn failure resilience?
by John Giffen Sep 13
Why investors make the best clients — and how to land them
From having recurring business to fostering industry connections, working with real estate investors has its perks. If you're an agent, here are some tried-and-true ways for landing them as clients
by Ben Mizes Sep 12
Willow Smith, 19, drops $3.1M on waterfront Malibu estate
The home is LEED-certified, energy-efficient and boasts ocean views from nearly every room
Aaron Kirman knows why celebs are fleeing prime LA neighborhoods
Inman chatted with the president of the estates division at Compass about the pandemic, celebrity homebuyers and why agent self-care is more important than ever
3 options for selling a home with pesky pet odors
Persistent pet odors and stains can make or break a deal. Real estate agents share professional and DIY options, and what to do if a seller refuses to clean
by Marian McPherson Sep 11
DelPrete: COVID-19's effect on global real estate portal revenues
In response to the pandemic earlier this year, leading real estate portals reacted by rolling out discounts and new products. Now, the results are in — and here's the revenue impact
by Mike DelPrete Sep 11