10 turnoffs that’ll have buyers swiping left on your listing
Opinion
Sellers must learn how to manage the 7-10 seconds a potential buyer will spend on their listing. If buyers don't like something, it’s on to the next one
by Carl Medford Oct 5
How to build a personal brand from scratch  
Start with an authentic foundation, and the sky is the  limit
by Andrew Fortune Oct 4
'Silence of the Lambs' home hits the market in time for Halloween fright
Buffalo Bill's home in the 1991 film 'Silence of the Lambs,' starring Jodie Foster and Anthony Hopkins, has hit the market for $298,500 in Perryopolis, Pennsylvania
The 7 secrets to retaining your truly talented people
Retaining truly talented team members is a competency all leaders need to master to grow and thrive in our ever-competitive environment
by Chris Pollinger Oct 1
3 ways to take a whole-person approach to nurturing talent
Once you find truly talented team members, you must continue to nurture them by understanding what motivates them, creating growth plans and coaching them to live their best lives. Here's how
Compensation plans: 5 questions to ask before talking fees
Opinion
Asking about fees is valid, but there are better questions that can be posed in more valuable ways to evaluate a potential brokerage before discussing fees
by Nick Malouff Sep 30
Pulse: What's the best luxury marketing video you've seen?
This week, we want to hear about the best, most thoughtful high-end real estate videos that caught your eye. Why did it work, and what made it an effective campaign?
by Inman Sep 30
3 traits agents need to hone to make it in this business
Find out how to hone the skills that’ll get you to the top from veteran Realtor and team leader Jeff Quintin
by Pat Hiban Sep 30
Pulse: The one marketing tip you give to all agents
This week, readers share their tried-and-true marketing tips and strategies all agents can benefit from. Here are the ideas you believe in and why
by Inman Sep 29
Inman Handbook for reaching consumers on realtor.com
Want to optimize your profile on this real estate portal? Find out what to include and how to stand out on realtor.com’s platform
by Christy Murdock Sep 29
Rebranded and funded, powerful lead app Auctm grows by $5M
Five-star rated, lead-empowerment app SquadVoice has rebranded from the top down upon Series A funding. The company is called SqaudStack, and the product is now Auctm
by Craig C. Rowe Sep 28
How to decide your brand's DNA as a new agent
Branding will define who you are as a professional and communicate your value to existing and potential clients. If you're a new agent, here are a few things you should be thinking about when cultivating your brand
by Gerard Splendore Sep 28
First-time sellers? Set their expectations with these 7 truths
Opinion
How buyers find their new home has changed dramatically, and maybe even permanently, this year. Remember that what’s normal for us now is all new to sellers — especially the first-timers
by Nicole Solari Sep 27
How to recruit top talent amid sky-high unemployment
For agents and teams looking to build their bench and expand their businesses, today's employment landscape provides a previously unimaginable opportunity to hire top talent. Here are a few ways to make the most of it
by Carl Medford Sep 26
Agents, you’re missing the point with the Zillow news
Opinion
Wherever you get your business from, focusing on your clients will be far more fruitful than worrying about what Zillow or anyone else is doing
by Jay Thompson Sep 25
What your team should be doing to end the year strong
Q4 is no time to relax and wind down. By following these tips, your team will build the habits they need to achieve their goals and end the year on a high note
by James Harris AND David Parnes Sep 24